Jan. 15, 2014
In celebration of the 40-year anniversary of the University of Notre Dame’s stunning 1974 victory over UCLA’s national powerhouse men’s basketball team, Fighting Irish Digital Media, in partnership with 3 Penny Films, has produced a one-hour special presentation titled 88 AND 1, presented by Coca-Cola, premiering on ESPN2 at 8 p.m. EST on Sunday, January 19.
ESPNU will re-air the show at the following times:
January 19 – 10 p.m. EST
January 21 – 4 p.m. EST
January 24 – 6 p.m. EST
January 30 – 1 a.m. EST
The social conversation will utilize #88AND1.
88 AND 1, presented by Coca-Cola tells the story of that fateful day, Jan. 19,1974, when UCLA’s unfathomable three-year winning streak came to a shocking end at the hands of the Notre Dame basketball squad. It was the greatest dynasty the college basketball world has ever known, but in three minutes and 22 seconds, it all came crumbling down. Dick Enberg, Bill Walton, John Shumate and others re-live that pre-ESPN era when TVS owned the airwaves, John Wooden owned the hardwood, and Irish coach Digger Phelps engineered the greatest upset in college basketball history.
Notre Dame will recognize Phelps on Jan. 19, 2014, at halftime of the Notre Dame men’s basketball game versus Virginia Tech by inducting him into the Notre Dame Ring of Honor. Members of the 1974 team that knocked off UCLA will join Phelps on the Purcell Pavilion court for the ceremony. ESPNU will televise the game at 6 p.m. EST.
About Fighting Irish Digital Media
Fighting Irish Digital Media, founded in July 2011, uses multimedia to tell Notre Dame’s unique story through the lens of athletics. FIDM produces in-game video board shows, live game streams, highlights, features and social media content, utilizing athletics to promote the University’s core values of education and faith. FIDM has partnered with 3 Penny Films to produce 12 made-for-television shows for national broadcast partners such as NBC and ESPN.
Facebook.com/FightingIrish – Twitter @FightingIrish – UND.com – WatchND.tv
About 3 Penny Films
3 Penny Films was founded by Jess Atkinson, Bill Kraus and Joe Schreiber. The genre of reality/documentary style programming for collegiate sports was originally pioneered by Atkinson, a former NFL kicker and television broadcaster, in 2003 at the University of Maryland. The unique partnership of 3 Penny Films was formed in 2009. Kraus had previously formed the marketing machine behind the explosive growth of Under Armour. Emmy Award-winning producer Schreiber helped launch and produce NBC’s “The George Michael Sports Machine,” a show that ran for 23 years and qualified as one of the longest running national sports shows in television history. For a sampling of 3 Penny Films productions, visit www.3pennyfilms.com.
Facebook.com/3PennyFilms – Twitter @3PennyFilms – YouTube.com/3PennyFilms