April 8, 2009
NOTE: The clips are designed to be opened up in the Windows Media Player on your computer. Click on the bold, underlined links below and the video will launch on your desktop (your computer might ask you what program to open the file with, choose ‘Windows Media Player’).
- Notre Dame Football Primer 2.0
Entry Category: Outstanding Promotional Video
Website/Webcast Title: und.com/Football Primer 2.0
Date content originally available for viewing: September 2, 2008
Original URL: http://all-access.cbssports.com/player.html?code=nd&media=112557
Running Time: 00:04:57
This video is designed to excite the Notre Dame football fans about the upcoming season and is also meant to be played before each game, at tailgates, etc. to energize the Irish football fans for each game.
Judging Criteria Paragraph Our plan for this video was to provide an all-encompassing hype video of the traditional Notre Dame football classic moments, speeches and highlights. Our intial primer before the 2007 season was one of our most-viewed video features throughout the ’07-’08 calendar year. For version 2.0, we took it a step farther with a better musical score, increased use of graphics for a better impact on the viewer.
The video also is designed to be effective as a audio-only track and was available for download via a podcast.
The video had the impact we expected. It was by far our most viewed video of the ’08-’09 season and we received numerous positive comments from fans and alumni.
- Irish Meet the FDNY
Entry Category: Special Feature
Website/Webcast Title: und.com/Irish Meet the FDNY
Date content originally available for viewing: March 9, 2009
Original URL: http://all-access.cbssports.com/player.html?code=nd&media=108872
Running Time: 00:04:37
The University of Notre Dame men’s basketball team was invited to one of the busiest firehouses in New York City for dinner before the team’s first game in the 2009 BIG EAST Championship. The video shows the hectic atmosphere of the firehouse in addition to the impact the visit had on the Irish players.
Judging Criteria Paragraph We wanted this video to achieve two goals – to show just how busy the firehouse was the day we were there and to give the viewer a look at all the sites and sounds that make an FDNY firehouse special. We taped several different opens and closes for this feature, but ended up using the last one as the engines were rolling out of the house for the third time in our brief stay at the firehouse.
It had a special impact on our basketball program, as the players still talk about the visit and this video provides them with a memorable diary of their visit with the FDNY.
- Jon Bon Jovi at ND Football Pep Rally
Entry Category: Live Event
Website/Webcast Title: und.com/Jon Bon Jovi at ND Football Pep Rally
Date content originally available for viewing: October 31, 2008
Original URL: http://all-access.cbssports.com/player.html?code=nd&media=84854
Running Time: 00:03:42
Notre Dame head football coach Charlie Weis surprises the football pep rally crowd with a guest appearance from Jon Bon Jovi. The Notre Dame student body sings along as the Band of the Fighting Irish salutes Bon Jovi by playing “Living on a Prayer.
Note: The appearance begins at 45:00 of the original URL video, which contains complete coverage of the pep rally that runs 60:00 minutes.
Judging Criteria Paragraph
The traditional Friday night football pep rally is one of the most watched live events und.com produces each year. For the Pittsburgh game, Coach Weis surprised everyone (including our production crew) by brining out Jon Bon Jovi.
Luckily for that game we had a hand-held camera positioned on the catwalk on the roof of the Joyce Center. Due to budget constraints, we do not have the ability to communicate with our camera operators, so the creativity of the moment is somewhat compromised by the quick camera movements, but it also adds to the spontaneity of the moment.