Deputy Athletics Director, CFO for Business Operations
Mario Morris joined the University of Notre Dame Athletic Department in 2019. He currently serves as Deputy Athletic Director, CFO for Business Operations. Morris is primarily responsible for the planning, monitoring and managing of the athletic department’s financial activities. He is also responsible for all of the department’s core business functions including financial forecasting, budgeting, business operations, human resources, technology, data analytics, athletic equipment, facilities, and events.
Morris serves as a principal advisor for financial strategic planning, financial forecasting, capital project financing, and contract management. Morris is a strong supporter for increasing fundraising, ticket sales and other revenue generating capabilities within the department.
Prior to joining Notre Dame, Morris held a variety of financial management roles at Wisconsin. As CFO, Morris had primary oversight of Wisconsin’s $150 million financial and operations budget. He was responsible for guiding the athletics business office, ticket office and data analytics staff in support of revenue generation, purchasing, accounting, finance and budget. Morris lead Wisconsin’s efforts to create a first-of-its kind, multi-year partnership between the school’s athletic department and Legends, to streamline initiatives across general ticketing, premium seating, annual fundraising, marketing and business intelligence capabilities into one integrated platform. The partnership is projected to generate over $130 million in new revenue for Wisconsin over the first 10 years of the agreement. Morris also served as an assistant sport administrator for the Wisconsin football program.
In the realm of data analytics, Morris helped increase business intelligence by working to develop a financial modeling tool with sensitivity analysis and “what if” planning. That data analysis was pivotal in Morris’ efforts to increase overall fundraising and ticket sales capabilities within the department.
Prior to joining Wisconsin, Morris worked for several years in the financial services industry. He is currently pursuing his Ph.D. in Educational Leadership and Policy Analysis at the University of Wisconsin. As a part of his educational pursuits, Morris was a primary developer of the Badgers’ Beyond The Game program, which was an initiative that aimed to strengthen the post-graduation trajectories for student-athletes.
Morris serves as an adjunct professor at Notre Dame where he teaches Sport Administration in the MBA program in the Mendoza College of Business. He also continues to serve as an adjunct professor for the Higher Education Athletic Administration graduate program at UW-Whitewater, where he teaches courses in NCAA governance structures, budget and financial management and licensing and sport sponsorship.
Among his many interests, Morris is a regular international traveler having visited almost every continent. He has also served as a Board member for several community organizations.
Morris received his law degree from UW in 2006. He received his Bachelor of Science in finance from the University of Alabama in 1994, where he was a starting linebacker for the team that won the national championship in 1992.